The SDR Bootcamp for your entry into B2B Tech Sales
Our 6-week bootcamp prepares career changers and early-career professionals for a career as a Sales Development Representative. You learn the fundamentals of modern B2B sales processes, practice communication and acquisition, work with typical sales tools and prepare for applications, interviews and conversations with partner companies.
The program is remote and flexible, so it can generally be completed alongside work, studies or an application phase. No previous sales experience is required. What matters is willingness to learn, communication strength, structure and motivation to enter B2B tech sales.
Who it is for
What you learn
B2B tech sales fundamentals
ICP and target account understanding
Outbound via email, LinkedIn and phone
Cold calling
Discovery and qualification
CRM, pipeline and follow-up
Interview and application strategy
Program structure
The bootcamp is designed as a 6-week program combining structured learning, practical exercises and preparation for real SDR roles.
Understanding B2B Tech Sales
ICP, target accounts and market understanding
Outbound, email and LinkedIn
Cold calling and sales conversations
Discovery, qualification and CRM
Applications, interview preparation and partner matching
The 6-week curriculum in detail
Each week focuses on a specific part of the SDR role. The goal is not just knowledge, but application: researching, writing, calling, qualifying, documenting, presenting and following up.
- 1Week 1
Introduction to sales & SDR fundamentals
- 2Week 2
Efficiency, psychology & outbound basics
- 3Week 3
LinkedIn, network building & sales certifications
- 4Week 4
Objection handling, appointment setting & sales processes
- 5Week 5
Pitch, ROI, value proposition & account-based selling
- 6Week 6
SDR mastery, applications & interview preparation
In the first week, you build the foundation. You understand what Sales Development means in a B2B tech environment, how SDRs work with Account Executives, Sales Managers and Marketing, and why lead generation, qualification and clean documentation matter.
Your SDR role overview, first target-account research and personal learning plan.
Ready to find out whether SDR is right for you?
The next public cohort is planned from Q1 2027. You can already prepare and join the waiting list. The suitability test is currently being revised and is temporarily unavailable.
How you learn in SDR Bootcamp
SDR Bootcamp combines self-paced learning with practical application. You work with online training videos, tests and assignments, deepen key topics in coaching sessions and get the opportunity to practice concrete sales situations.
Online training videos
The video content guides you step by step through the most important SDR topics. You can work through the lessons flexibly and revisit content whenever you want to deepen it.
Online tests
Short knowledge checks help you actively process the content. This shows you which topics are clear and where you should review again.
Assignments
The assignments focus on application: researching target accounts, writing messages, structuring objections, preparing pitches and drafting follow-ups.
Live coaching
Live sessions deepen weekly topics and discuss practical examples. The focus is on questions, application and feedback.
1-on-1 coaching
When needed, individual feedback can help sharpen your communication, assignments or preparation for applications and interviews.
Community
Exchange with other participants helps you clarify questions faster, make progress visible and stay engaged.
Recommended time commitment: 10–15 hours per week, depending on how intensively you work through videos, assignments, tests and exercises.
What you should be able to do after the bootcamp
The bootcamp is designed to help you understand the SDR role not only in theory. You should be prepared to research target accounts, write first outbound messages, practice sales conversations and explain your motivation clearly in applications.
Research target accounts
You can identify relevant accounts and contacts and build an initial ICP understanding.
Write outbound messages
You can write relevant emails, LinkedIn messages and follow-ups that do not feel generic.
Prepare cold outreach
You understand conversation structure, opening, objection handling and next steps.
Understand discovery
You can use questions to understand whether there is need, timing, priority and fit.
Understand CRM and tool logic
You understand why documentation, tasks, follow-ups and pipeline hygiene matter in sales.
Prepare for SDR interviews
You can explain your motivation, build your sales-fit story and prepare for typical interview questions.
Tools and platforms covered in the bootcamp
You do not need to master these tools beforehand. The goal is to understand how modern sales teams work and what role tools play in an SDR's daily work.
Community, communication and course organization.
Profile, network building and social selling.
Target account and contact research.
Sequences, activities and outbound structure.
Pipeline, documentation and follow-up.
Fundamentals, inbound sales and methodology.
Context for modern technology and automation topics.
The specific tools and learning platforms may vary depending on cohort setup and partner demand.
What practice looks like in the bootcamp
The content is not meant to be consumed passively. You work with concrete assignments, examples and feedback loops. This turns theory step by step into usable behavior.
- Create a target-account list
- Write a personalized LinkedIn message
- Draft a follow-up after first contact
- Collect objections and train suitable responses
- Record or present an elevator pitch
- Structure a simple outbound sequence
- Prepare interview questions and sharpen your answers
Availability
The next public cohort is planned from Q1 2027. Further cohorts and seats are set quarterly based on capacity and partner demand. You can register your interest for the planned and future cohorts via the waiting list. The suitability test is currently being revised and is temporarily unavailable.